One million shirts

one million shirts

Since a couple of marketeers started the One Million Shirts campaign, it looks like to be fashionable in the aid world, you have to write about it.

As I did not want to be left out, and "fashionable" is my second name, here is my blogpost summarizing my opinion about "One Million Shirts":

Bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla bla.

There.

7 comments:

Pernille 02 May, 2010 21:29  

Peter, that's not fair. As much as this issue has made headlines in the blogsphere, a blogger or tweeter does definitely not have to always have an opinion. Especially if that opinion doesn't add anything new to the subject...

Greetings
Pernille

Peter 03 May, 2010 00:06  

;-) I can be pretty sarcastic at times. And opinionated too...!

Unknown 03 May, 2010 00:13  

Initially I agreed with Pernille, but I have to say that I enjoy a snarky post about people's snarky blog posts (I include myself in the latter lot).

Brock Picken 03 May, 2010 02:32  

Peter,

What are you doing to make a positive difference in the world? I commend Jason and Evan for taking on such an admirable project. Having done large fundraisers in the past personally (and raising well over $25,000 for a local Children's hospital) I know how much work goes into something like this. I don't understand negativity directed towards a positive movement.

Thoughts?

Peter 03 May, 2010 02:40  

Brock,

well, I try to do my part. Apart from being an aidworker, I also started a team effort to allocate microfinance loans. Totalling over US$31,000 so far. see http://www.haveimpact.org
But that is besides the points I am trying to make:

1/ In my opinion, the whole 1millionshirts project is nothing but a marketing project. It has not much to do with aid.
2/ And as such many of those working in aid, picked up on it, and pointed out the flaws in the project. But while doing so, many went overboard and overanalysed, overcommented the project, giving it exactly what the purpose was: visibility in function of marketing...

;-)

Peter

Anonymous,  03 May, 2010 07:19  

This is purely a PR exercise so these people can say "look, we did this" and charge higher fees in the future. A "cv" exercise...

It seems so absurd - even on the saddest pictures about Africa - they might be malnourished, have no running water, no school - BUT THEY HAVE A TSHIRT...

David Lee,  06 May, 2010 15:12  

1m shirts to Africa? for what? They don't even have enough food to eat, clean water to drink/use or got proper and timely vaccination there.

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